With a heritage stretching back to 1750, The Jockey Club stages the greatest events in horse racing, including The Cheltenham Festival, The Cazoo Derby and, of course, the The Randox Grand National Festival.
The Jockey Club are on an exciting journey and our appointment, following a competitive pitch, is to empower The Jockey Club with the creation of a new Data Warehouse, CRM tools and a real-time data platform.
Andy Fellingham, Digital Director at The Jockey Club commented, “Appointing R-cubed is a key milestone in our digital transformation journey, I am excited to be working with the ‘Cubers’ to help the team drive optimum experiences for all our fans.”
The Jockey Club welcomes over two million live spectators a year to their fifteen racecourses, with guests coming not just for the horse racing but also for conferences, weddings and a host of other social events.
“We’re very proud to be associated with a company that has such a fantastic heritage. They have a unique, powerful offering and clear vision of how to drive their customer marketing and we’re delighted to be part of that work” said Daniel Guest, Managing Director of R-cubed.